Most agencies think they need a $100K dialer setup and a whole support team just to stay alive. Nate Ancelet thinks that’s insane and he’s built a different way.
In this episode, Nate shares how he went from being a closer on a debt settlement floor at 19 to running his own brokerage, and why pay per call is quickly becoming the model that agencies can’t afford to ignore.
Along the way, he opens up about the mistakes he made chasing shiny objects, how final expense became the “new ACA,” and why managing closers and retention is the hardest part of the whole game.
This is an unfiltered look at the realities of building in affiliate marketing: the grind, the pivots, the cooked niches, and the lessons learned after seven years in the trenches.
In this episode
00:55 Meet Nate Ancelet: From debt settlement closer to pay-per-call broker
03:07 How Nate stumbled into pay per call call at 19 years old
04:04 Failed hustles, dropshipping disasters, and the first deal that worked
07:35 COVID wipes out call centers overnight and here’s what happened next
09:44 Why auto and final expense are brutal (but still massive)
20:34 The $100K dialer problem and how Policy Printer fixes it
27:25 Non-compliant traffic flooding the industry and why it kills niches
30:43 Missing the ACA gold rush and the lesson Nate won’t forget
31:13 Branding himself “Call Center King” and what went wrong
35:38 Betting on Final Expense: smart play or another race to the bottom?
43:28 Shiny-object syndrome VS. staying in your lane
52:37 What’s next for Nate? Why being “loud” still pays
Key Takeaway
Running a sales agency is already brutal.
Closers have the hardest job in the room and adding dialer tech, marketing, and retention on top is a recipe for failure.
Pay per call works because it simplifies the chaos, keeps agents closing, and allows margins to scale thousands of times a day.
About Nate Ancelet
Nate Ancelet is the founder of Money Printer Marketing, a pay per call brokerage built to make sales agencies more profitable by providing high quality leads.
With seven years in the trenches of traffic, calls, and compliance, he’s carved out a reputation for being loud, real, and relentlessly focused on helping agencies scale without burning out.
Connect with Nate Ancelet
X: @billionatee
LinkedIn: https://www.linkedin.com/in/nate-ancelet-654b17134/
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